Mark Ellis is a 30-year CPG veteran. Coca-Cola classically trained Mark before moving into disruptive emerging brands that included Glaceau Vitaminwater, Bai brands, and Boxed Water.
Over the course of his career, he has held a number of key leadership positions in escalating responsibility, launched brands internationally, and built teams and distribution from complete white space.
“We are really excited to have Mark join the team as Director of National Sales. His unmatched experience in the industry has given him an extensive understanding of the distributor and retail world. His strategic vision for kick-starting Once Upon A Coconuts’ next phase speaks to how well he understands the brand and product.” said Ray Burbige, Chief Operating Officer & Head of Sales at Once Upon A Coconut.